Empowering science with precision and efficiency.

SYNAPS Dx, a leader in Alzheimer’s diagnostics, partnered with Scalability to elevate their digital presence and optimize their operations. From designing an intuitive website to managing complex integrations, our comprehensive solutions have helped SYNAPS Dx achieve remarkable growth and streamline their processes.

What we did

SYNAPS Dx faced challenges in managing and scaling their rapidly expanding diagnostic operations. Their existing systems were fragmented, leading to inefficiencies in data management, test ordering, and lab integration. Additionally, their online presence and marketing efforts needed a significant boost to reach a broader audience and communicate their value effectively.

Website Redesign & Development: We reimagined SYNAPS Dx’s website, ensuring it was patient-centric, user-friendly, and scientifically precise. The new design is responsive, with improved navigation, content clarity, and integration of real-time data for patients and doctors.

‍Scientific Documentation & Whitepapers: Our team compiled complex scientific data from various studies, transforming them into compelling, easily digestible whitepapers and marketing materials. These documents are not only informative but also visually appealing, aligning with the brand’s professional image.

‍Data & Process Optimization: We overhauled SYNAPS Dx's entire workflow, from sales management to the ordering and delivery of test kits. Our integration with their lab system enabled real-time tracking of samples, providing doctors with up-to-date status reports and timely results. We also implemented automated insurance discovery and streamlined billing processes, enhancing overall efficiency.

‍Marketing & SEO Campaigns: We executed comprehensive SEO and marketing strategies that resulted in a dramatic increase in web traffic—from 50 to 5000 visitors per month within a few weeks. This growth was driven by targeted campaigns and optimized content that resonated with both medical professionals and patients.

Scalability provided a holistic solution, redesigning their website to create a user-friendly and informative experience.

We developed a streamlined process for managing all aspects of their diagnostic services — from sales to test ordering, lab integrations, and results reporting.

Our real-time integration allowed doctors to track sample status effortlessly.

We crafted and optimized compelling whitepapers and documents that consolidated scientific data into persuasive narratives.

To drive growth, we launched targeted marketing campaigns and implemented robust SEO strategies, dramatically increasing their online visibility.

SYNAPS Dx experienced a transformation in their operations and digital presence. Our solutions enabled seamless processes, from test ordering to lab integration and billing, resulting in improved efficiency and customer satisfaction. The website redesign and optimized content positioned SYNAPS Dx as a leader in the diagnostics field, while our marketing efforts led to a 100-fold increase in website traffic, driving significant growth and engagement.